Bot Traffic

Click Fraud Study 2026

When we ask advertisers who they think is clicking their Google Ads, most give the same answer before we show them a single chart: a competitor. So we went back to the clicks to see whether the data a...

Traffic Management Solutions for Paid Ads: Keep Bad Traffic Out

Websites and ad campaigns receive a mix of real users, bots and malicious traffic. Learn what advanced traffic management solutions are, how they keep your site fast and secure, and how they protect y...

How Bot Traffic Detection Helps Improve Website Security and Analytics

Seeing a traffic spike in your analytics but no extra sales or leads? Bot traffic may be the reason. Learn how bot traffic detection improves website security, keeps fake visits out of your analytics ...

Bot Management Solutions: Protect Your Forms, Checkout and Ad Conversions

Good bots help your SEO, but malicious bots steal data, attack your site and hurt your business. Learn how bot management solutions block bad bots while letting real visitors and search engines throug...

Google Ads for Appliance Repair: Solving Policy Issues and Click Fraud

Appliance repair ads face strict Google Ads policies and heavy click fraud. Learn how to build a compliant campaign, avoid brand-related disapprovals and protect your budget from fake clicks.

Why Your Website Needs Bot Traffic Filtering: The Costs and Risks of Bad Bots

What is bot traffic filtering? Learn why bots now make up more than half of web traffic, how they distort your analytics, slow your site and waste your ad budget, and which simple filtering steps prot...

Google Ads Invalid Click Credits: How Refunds Really Work

Google doesn't refund invalid clicks, it credits them. Learn the checks to run before you file, the evidence Google asks for within the 60-day window and how the ClickSambo Refund Report gathers it in...

Botnet Click Fraud: How to Detect and Stop Attacks

Botnets use thousands of infected devices to click your ads and drain your budget. Learn the warning signs of a botnet attack and how to stop it.

Desktop Click Fraud in Q2 2023: Key Findings and What They Mean Today

In Q2 2023, 21% of clicks on desktop web ads were invalid, according to Pixalate. See the key findings and what they mean for your ad budget today.

What Are Bot Accounts? Types, Signs and Risks for Advertisers

Bot accounts mimic real users to fake clicks, views and engagement. Learn how bots drain your ad budget, how to spot them in your data and how to stop them.