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Practical tips on spotting click fraud, protecting your ad budget on Google Ads and Meta, and getting more from every campaign — from the team that analyzes this traffic every day.

Click Fraud in E-commerce Advertising: Budget Protection and Conversion Optimization Guide
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

Click Fraud in E-commerce Advertising: Budget Protection and Conversion Optimization Guide

E-commerce keywords are high-volume and high-cost, which makes them a prime target for invalid clicks. Learn what click fraud costs online stores and how negative keywords, placement hygiene, location...
How to Set Up Google Ads Offline Conversions With the API (2026 Guide)
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How to Set Up Google Ads Offline Conversions With the API (2026 Guide)

Learn how to set up Google Ads offline conversions with the API in 2026, step by step, and how ClickSambo automates the process while keeping fraudulent clicks out of your bidding data.
Google Ads for Appliance Repair: Solving Policy Issues and Click Fraud
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Google Ads for Appliance Repair: Solving Policy Issues and Click Fraud

Appliance repair ads face strict Google Ads policies and heavy click fraud. Learn how to build a compliant campaign, avoid brand-related disapprovals and protect your budget from fake clicks.
Why Your Website Needs Bot Traffic Filtering: The Costs and Risks of Bad Bots
Erdinç Kaddoura Erdinç Kaddoura

Why Your Website Needs Bot Traffic Filtering: The Costs and Risks of Bad Bots

What is bot traffic filtering? Learn why bots now make up more than half of web traffic, how they distort your analytics, slow your site and waste your ad budget, and which simple filtering steps prot...
The Agentic Shift: Google's 2026 ALF & UCP Updates
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The Agentic Shift: Google's 2026 ALF & UCP Updates

Google's 2026 updates, from the ALF ad safety model to the Universal Commerce Protocol and Meridian, are shifting advertising toward AI agents. Here's what changes for advertisers and why clean, fraud...
What Is Sophisticated Invalid Traffic (SIVT) and How to Block It?
Erdinç Kaddoura Erdinç Kaddoura

What Is Sophisticated Invalid Traffic (SIVT) and How to Block It?

Basic filters catch obvious bots, but sophisticated invalid traffic (SIVT) is built to slip past them. Learn what SIVT is, how it differs from general invalid traffic (GIVT) and how to block it before...
PPC Fraud Protection in 2026: New Threats and Smarter Defenses
Erdinç Kaddoura Erdinç Kaddoura

PPC Fraud Protection in 2026: New Threats and Smarter Defenses

Click fraud can quietly drain your PPC budget before you notice. This guide covers how PPC fraud works in 2026, the warning signs to watch for and how to protect your Google Ads and Meta Ads campaigns...
Google Ads Invalid Click Credits: How Refunds Really Work
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Google Ads Invalid Click Credits: How Refunds Really Work

Google doesn't refund invalid clicks, it credits them. Learn the checks to run before you file, the evidence Google asks for within the 60-day window and how the ClickSambo Refund Report gathers it in...
Click Fraud Beyond Search Ads: Display, Mobile, App and Programmatic Risks
Erdinç Kaddoura Erdinç Kaddoura

Click Fraud Beyond Search Ads: Display, Mobile, App and Programmatic Risks

Click fraud goes far beyond search ads. Learn where it hits display, mobile, app and programmatic campaigns, which warning signs to watch for and how to protect your ad budget.
Performance Max Updates: Waze Ads and Channel Reporting
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Performance Max Updates: Waze Ads and Channel Reporting

Google's November 2025 Performance Max update added Waze ads and channel-level reporting. Here's what changed, what it means for your budget and how to protect it from fake clicks.
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