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Stop Paying for Bot Clicks
Bots click your ads, burn your budget and teach your bidding the wrong lessons. ClickSambo detects automated traffic in real time and blocks it so it can't keep draining your spend.
Start Your 7-Day Free TrialBot traffic is any visit made by software instead of a human. On paid campaigns, every bot click is a click you pay for and a data point that misleads your campaign optimization.
Bot traffic comes from automated scripts and headless browsers that imitate real visitors. Some bots are harmless, like search engine crawlers. The ones that click your ads are not.
On paid search and social, bots inflate clicks, bounce instantly and never convert. The cost lands on your ad account.
In our own Google Ads account, ClickSambo flagged 510 bots between April and October 2026; 82 were malicious automation and 23 were click fraud bots.
See How It Works
Check your reports for these signs:
See the full breakdown on our Bot Detection & Customizable Rules page.
Help articles: How Does ClickSambo Determine the Bot Score? · What Is an ASN? Identifying Botnets in Ad Campaigns · Fraud Types
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Real-time protection that keeps automated clicks out of your campaigns and your data.
Bot Score 1–100
Every visitor gets a score from 1 to 100 showing bot likelihood.
Data Center Detection
Clicks from data centers, hosting providers and cloud servers are flagged automatically.
VPN, Proxy & Tor Blocking
Bots hiding behind VPNs, proxies and Tor are detected and blocked automatically.
Bot Type Analysis
See whether traffic is a potential bot, pattern automation or malicious automation.
Google & Meta Exclusions
Bots are excluded on Google Ads and added to Meta exclusion audiences.
Based on Google Ads clicks ClickSambo tracked in Turkey, April–June 2026. Full breakdown in our Invalid Click Report. A 96.1% invalid rate on data center networks is the clearest sign of bot traffic: real customers rarely browse from servers.
Invalid rate on data center networks
96.1%
Google Ads clicks that were invalid
40.1%
Invalid clicks that were repeat clicks from the same IP
54.8%
Invalid clicks that reached the landing page
16%Start a 7-day free trial and see how much of your traffic is automated.
Bot traffic is any website visit made by software instead of a human. On ad campaigns, bots click ads, leave instantly and never convert, so you pay for clicks with no value. For more advanced bots, read our guide to sophisticated invalid traffic (SIVT).
It wastes budget, distorts CTR, conversion rate and cost per lead, and feeds automated bidding with bad signals, so campaigns keep buying low-quality traffic.
Look for high CTR with no progress, traffic spikes at the same time every day, sessions under a second and clicks from data centers instead of home or mobile networks.
Google filters some invalid clicks and refunds part of them. ClickSambo adds a second layer on your own site, flags what gets through and excludes those sources from future clicks.
A firewall protects your server, but it can't stop a bot from clicking your ad, and you still pay for that click. ClickSambo works at the ad level and excludes bot sources from your campaigns. To keep bots off your website itself, see Shield.
No. Search engine crawlers and monitoring tools are useful bots, and they don't click your ads. ClickSambo focuses on automated traffic that clicks paid ads and wastes your budget.
Join our partner program and turn ad-fraud protection into a scalable, recurring revenue stream.
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