- How it works?
-
Solutions
Features 
Industry Verticals 
Customer Segments 
Fraud Types -
Resources
Resource
Support - Pricing
About 
Legal EN
Features Industry Verticals Customer Segments Fraud Types Resource SupportÖzgür Tozkoparan spent months paying for Google Ads clicks that never turned into calls. After joining ClickSambo on January 22, 2026, he let Smart Bidding retrain on clean traffic — and leads quadrupled within weeks.
See How It Worksikonotel.com is a boutique hotel in Turkey where phone calls and WhatsApp messages are the primary revenue channel — not online booking forms. For owner Özgür Tozkoparan, Google Ads wasn't an experiment. It was the pipeline. And for months, clicks came in but the phone stayed silent.
Before Jan 22, 2026
Google Ads budget spent daily, phone barely ringing. Clicks arriving from bots, proxies, and invalid IPs were feeding Smart Bidding the wrong signals.
Jan 22, 2026 — Protection begins
ClickSambo activated. Strategy: minimise daily budget, let the algorithm retrain on clean traffic only. First week of protection: 40 calls + 12 WhatsApp = 52 total leads.
February 2026 — First week
With cleaner signals reaching Google's algorithm: 147 calls + 60 WhatsApp = 207 total leads. A 4× jump in just weeks.
April 2026 — Scaled up
Budget doubled vs. February. ClickSambo blocked 834 fake clicks and saved ₺2,824 — while delivering 130 calls + 35 WhatsApp in the first week alone.
Tracking the combined weekly lead volume across four first-week snapshots shows the compound effect of clean-traffic training on Google's Smart Bidding algorithm:
Phone Calls/Whatsapp Messages — week 1 of each month
Jan Week4 (protection start) ➔ 40/12
March's dip reflects the intentional budget minimisation phase — Smart Bidding was relearning with cleaner data. By April, with a fully retrained algorithm and doubled budget, the system stabilised at 165 leads per week.
Since protection began on January 22, 35.2% of all traffic was flagged as fraudulent. The biggest culprit: OverThreshold fraud — competitors or bots deliberately exhausting the daily budget so real customers never see the ad.
Clean traffic: 64.8%
Over threshold: 31.8%
Using proxy: 1.9%
IP range: 1.2%
Using VPN: 0.3%
Fraudulent device: 0.0%
As confidence in traffic quality grew, Özgür scaled spend. Comparing the full months of February and April shows what clean-traffic training unlocks at scale:
| Metric | Feb '26 | Apr '26 | Change |
|---|---|---|---|
| Total clicks | 1,931 | 3,893 | +102% |
| Impressions | 58,539 | 122,143 | +109% |
| Ad spend | ₺5,939 | ₺13,182 | +122% |
| Avg. CPC | ₺3.08 | ₺3.39 | +10% |
| Fake clicks | 327 | 834 | +155% |
| Budget saved | ₺1,006 | ₺2,824 | +181% |
| Traffic cleared | 22.7% | 25.5% | +12% |
The key insight: as budget doubles, ClickSambo's protection scales proportionally — blocking 155% more fake clicks and saving 181% more in April than in February. The protection layer grows with the investment.
"When you run Google Ads for a hotel, every click that doesn't turn into a call is money thrown away. ClickSambo showed me exactly where my budget was going — and stopped it from going there."
Find out in minutes. ClickSambo shows you exactly which clicks are real — before they cost you another season.
Other Advertisement Analytics Performance 
