Tracking Template

Think of the Google Ads Tracking Template as a necessary 'information checkpoint' for your ad clicks. For ClickSambo to examine a click coming from Google Ads and check if it's legitimate or potentially fraudulent, the click needs to pass through this checkpoint first. The tracking template essentially tells Google Ads to send vital click details (like source, campaign info, etc.) to ClickSambo instantly when someone clicks your ad. Without setting up this 'checkpoint' using our specific template parameters, ClickSambo simply won't receive the data it needs to analyze and protect your campaigns from invalid clicks on Google Ads.