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Keywords

Updated over 2 months ago

Keywords Report

The Keywords tab in Google Ads Fraud Analysis focuses on analyzing detected fraudulent activity in relation to the keywords that triggered your Google Ads clicks.

It helps you see how much of the traffic generated by each keyword is classified as fake versus real.  When you select the Keywords tab, you'll typically see a chart (like a bar chart) visualizing data per keyword:

Each element in the chart represents a specific keyword.
For each keyword, the chart shows a breakdown indicating how much of the associated traffic is considered fake (fraudulent) and how much is considered real (valid). This breakdown might be shown directly in segmented bars or revealed upon interaction (like hovering).
Use the legend to identify keywords.

This view allows you to assess the quality of traffic driven by specific keywords, identifying those with a high proportion of fake traffic.

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