1. Domain & Date Range Selector
Select the domain you're protecting and the desired date range for data viewing (e.g., bodrumparkresort.com, "Last 7 days"). The "Protected" status confirms active protection.
2. Key Performance Indicators (KPIs) Bar
Get an instant snapshot of ClickSambo's impact:
Total Fake Clicks: Number of identified fraudulent clicks.
Fake Clicks Cleared Percentage: The percentage of fraud successfully blocked.
Cost Per Click: Your configured CPC for savings calculation.
Estimated Savings: Your approximate ad spend saved by ClickSambo.
3. Trend Analysis Graph
This interactive graph visualizes traffic patterns and blocking activity over time.
X-axis: Dates. Y-axis: Count.
Legend:
BlockedIP (Blue): Number of blocked unique IPs.
VisitCount (Green): Unique website visits.
AdsCount (Light Blue): Total ad clicks.
Purpose: Identify fraud spikes, monitor traffic health, and see ClickSambo's real-time effectiveness.
4. Analytics Report - Top-Level Summaries
Quick visual breakdowns of your traffic:
Browser Usage: Distribution of clicks by browser.
Fraud by Device: Clean vs. fraudulent traffic percentages by device type.
5. Core Traffic Metrics
Fundamental metrics at a glance:
Clicks / Viewlps: Total clicks versus unique landing page views.
Blocked: Total clicks successfully prevented.
Unique Visit / Views: Distinct visitors and total page views.
Average Visit Per User: Average visits per unique user.
6. Fraud Insights Widgets
Deeper analysis into fraud sources and types:
Fraudulent Campaigns: Pie chart showing which campaigns attract the most fraud.
Fraudulent Countries: Interactive map highlighting geographical fraud origins.
Fraud Types: Donut chart breaking down fraud by category (e.g., "OverThreshold," "FraudulentDevice").
Purpose: Understand where and how fraud occurs to refine your ad strategies.
How to Use Your Dashboard
The Dashboard allows for rapid assessment:
Daily Monitoring: Track savings and fraud rates.
Trend Analysis: Spot anomalies quickly.
Strategic Optimization: Use detailed fraud insights to adjust campaigns.
Proof of Value: Demonstrate ClickSambo's direct impact on your ad budget.
Regularly reviewing these views ensures informed decisions and maximized ad spend effectiveness.