How can we help?

The "Traffic vs. Offer" Disconnect

Are you buying the right traffic?

If you have a high click-through rate (CTR) but zero sales, your ad may be promising something your website isn’t delivering. This is a classic warning sign.

Check message match:

Make sure your ad headline matches the main heading (H1) of your landing page. This consistency builds trust and improves your results.

Page Speed: The Silent Killer

Speed matters for mobile users.

According to Google research, 53% of mobile visits are abandoned if a page takes longer than 3 seconds to load. Even if you are paying for good clicks, you will lose them to a slow website.

Use Google PageSpeed Insights. If your mobile score is under 50, your expensive traffic may be leaving before it even sees your product. Compress your images and remove heavy code.

The "Unclear" Call to Action (CTA)

Tell them what to do next.

Don’t make users guess.

Bad: A hidden "Contact" link in the footer.

Good: A big, contrasting button that says "Get Your Free Quote."

Tip: Place your CTA "above the fold" (visible without scrolling). If users have to hunt for the button, your conversion rate will suffer, no matter how well optimized your ads are.

Is Your Conversion Tracking Working?

Sometimes the sales happen, but nobody counts them.

Before you change anything on your site, make sure conversions are actually being recorded. A broken tag can make a healthy campaign look like a failure.

• Submit a test lead or order yourself and check that it appears in Google Ads (it can take a few hours).

• In Google Ads, open Goals › Conversions and check that your conversion actions are "Recording conversions."

• If you recently changed your thank-you page, form tool or URL structure, check that the tag still fires.

The "Fake Traffic" Factor

Is your traffic even human?

Sometimes your website is fine, but your conversions are zero because the visitors aren’t real. Bots click ads to drain budgets but never fill out forms (or fill them out with spam).

Look for warning signs: clicks from unexpected locations, bursts of visits with near-zero engagement, or many visits from the same networks. ClickSambo detects and blocks this traffic, so the clicks you pay for come from real people who can actually buy.