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How to set up your Google Ads tracking template?

01/06/2025

Understanding the Automatic Google Ads Setup

The easiest and most reliable way to integrate ClickSambo is by using our Automatic Setup process

When you connect your Google Ads account, ClickSambo automatically configures the necessary settings for you, saving you manual work and ensuring a perfect setup for accurate fraud detection.

What This Process Does Automatically

As a certified Google Click Tracker partner, ClickSambo is verified by Google to integrate securely with the Google Ads platform.

When you grant permission, our system makes two standard, automated changes to your account:

Enables Auto-tagging: We ensure the "Auto-tagging" feature in your Google Ads settings is enabled. This is essential as it adds a unique gclid (Google Click ID) to your ad URLs, allowing us to trace every visit back to a specific click.

Populates Your Tracking Template: We add our unique ClickSambo tracking URL to your account-level Tracking Template. This allows our system to analyze detailed data for every click without interfering with your ad's final landing page. 

You can view our official certification on Google Support Centre

Step-by-Step: How to Initiate the Automatic Setup

Prerequisites:

An active ClickSambo account.

An active Google Ads account where you have Admin or Standard level permissions.

Step 1: Start the Connection

Log in to your ClickSambo account.

Navigate to Account Settings > Connections.

Click the blue Connect button related with your domain

Step 2: Authorize Access via Google

You will be redirected to a secure Google sign-in page. Log in with the Google account that manages your Google Ads account.

A permission screen will appear. Review the requested permissions (which allow us to manage tracking settings) and click Allow.

Step 3: Select Your Ad Account

After authorization, you'll be returned to ClickSambo.

If you manage multiple Google Ads accounts, choose the correct one from the dropdown list to protect.

Finalize the connection. The automatic setup process will begin immediately.

How to Verify the Automatic Setup

After a few minutes, you can verify that the process was successful by checking the following settings inside your Google Ads account:

Check #1: Tracking Template

In Google Ads, navigate to Settings > Account Settings > Tracking.

Verify: The "Tracking template" field should now be populated with a ClickSambo URL (e.g., https://ping.clicksambo.com/tracker/...).

Check #2: Auto-tagging

Navigate to Settings > Account Settings > Auto-tagging.

Verify: The option "Tag the URL that people click through from my ad" should be checked Yes.

Check #3: ClickSambo Dashboard

In your ClickSambo account, go to Account Settings > Connections.

Verify: The status next to your Google Ads account should show as Connected.

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