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Blog Discover Expert Tips and Strategies

Discover expert tips and strategies on combating click fraud and optimizing your ad campaigns. Stay informed with the latest industry insights and digital advertising trends.

PPC Arbitrage & Click Fraud: Your 2025 Guide
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

PPC Arbitrage & Click Fraud: Your 2025 Guide

PPC arbitrage is a sophisticated form of click fraud that silently drains your ad budgetHere’s how to fight back. You've built a powerful Google Ads campaign. The clicks are coming in, but the co...
07/30
GCLID & Click Fraud: Your Guide to Accurate Tracking
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

GCLID & Click Fraud: Your Guide to Accurate Tracking

As a digital marketer, you live and breathe data so, google ads tracking is a very important part of your daily business. You meticulously track every campaign using parameters like gclid, wbraid, and...
07/26
Botnet Click Fraud: How to Detect & Stop Attacks
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

Botnet Click Fraud: How to Detect & Stop Attacks

How Botnet Click Fraud Steal Your Ad Budget? Your Google Ads campaign looks great on the surface—impressions are up, and your Click-Through Rate (CTR) is soaring. Yet, your budget is vanishing wi...
07/23
7 Best Google Ads Management Tools to Maximize ROI in 2025
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

7 Best Google Ads Management Tools to Maximize ROI in 2025

True Google Ads performance management in 2025 is a battle for data integrity. If your data is corrupted by fraudulent clicks, any optimization you make is built on a cracked foundation.
07/15
How Better Ad Measurement Drives Real Business Results?
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

How Better Ad Measurement Drives Real Business Results?

Are your ad metrics lying to you? Learn how better ad measurement—beyond simple clicks—drives real business results and boosts your ROI.
06/29
What is Ad Stacking? Uncover & Prevent Invisible Ad Fraud
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

What is Ad Stacking? Uncover & Prevent Invisible Ad Fraud

Ad stacking is a type of sophisticated ad fraud where multiple ads are layered on top of each other within a single ad slot, but only the top-most ad is actually visible to the user.
05/05
How User Behavior Data Unmasks E-commerce Fraudsters
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

How User Behavior Data Unmasks E-commerce Fraudsters

E-commerce fraud is a multi-billion dollar headache, constantly evolving and demanding robust fraud prevention measures. Beyond basic checks, effective fraud detection now heavily relies on user behav...
04/16
Google Cracks Down on Massive 'Vapor Threat' Ad Fraud Scheme Following IAS Report
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

Google Cracks Down on Massive 'Vapor Threat' Ad Fraud Scheme Following IAS Report

The battle against digital ad fraud wages on, and a recent significant takedown highlights the increasing sophistication of fraudulent operations. Following a report by Integral Ad Science (IAS), Goog...
04/14
Click Spam & Ad Stacking: Is Invisible Fraud Draining Your Ad Budget?
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

Click Spam & Ad Stacking: Is Invisible Fraud Draining Your Ad Budget?

Learn how click spam and ad stacking fraud waste your ad budget. Discover impacts, latest insights, and how Clicksambo provides solutions to prevent ad fraud.
03/18
Click Fraud in E-commerce: 2024 Guide
Özgül Yavuz Kaddoura Özgül Yavuz Kaddoura

Click Fraud in E-commerce: 2024 Guide

Losing revenue to click fraud? See how it hurts e-commerce in 2024. Get solutions to protect your budget and boost real sales
12/09
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