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E-Commerce Conversions Grew Nearly 3X during a Botnet Attack

After vital "Add to Cart" conversions stalled, this e-commerce brand used ClickSambo to block an intensifying botnet and proxy attack, achieving a 183% increase in e-commerce conversions in just 30 days.

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When Your Ad Clicks Don't Add Up to Carts

You're driving thousands of clicks to your store, but your 'Add to Cart' and sales metrics are flat. Your ad budget is draining, but the revenue isn't following. This is the story of how a competitive e-commerce brand discovered a sophisticated bot attack was stealing their best customers—and how they fought back.

Increase in 'Add to Cart' Actions
183%
Increase in 'Add to Cart' Actions
Increase in Total High-Value Leads
92%
Increase in Total High-Value Leads
Increase in Blocked Fraudulent Attacks
19% (Month-over-Month)
Increase in Blocked Fraudulent Attacks
New Botnet Threat Identified & Blocked
IP Range Attack
New Botnet Threat Identified & Blocked

About the Client: A Competitive E-Commerce Business

The client is a leading e-commerce brand in Turkey's competitive health and wellness supplement market. Their business model relies entirely on converting Google Ads traffic into direct sales. The most critical metric for their success is the "Add to Cart" conversion, which signals high purchase intent.

About the Client: A Competitive E-Commerce Business

The Challenge: High Traffic, Vanishing Conversions

The ad campaigns were driving clicks, but the results were minimal. In September 2025, after activating ClickSambo, the initial data confirmed the problem: despite filtering out fraud, genuine "Add to Cart" actions were alarmingly low at only 6. The budget was being consumed by non-converting, fraudulent traffic, making it impossible to scale.

The Challenge: High Traffic, Vanishing Conversions

The Diagnosis: An Escalating, Multi-Layered Attack

ClickSambo's fraud analysis immediately revealed a multi-front attack. In September, the brand was being hit by "Threshold Overrun" (brute-force bots) and attackers using "Proxy" and "VPN" services. By October, the attack intensified: brute-force attacks increased by 19%, and a new, more serious "IP Range botnet attack appeared.

The Diagnosis: An Escalating, Multi-Layered Attack

The Result: Attacks Blocked, Conversions Unleashed

As ClickSambo actively blocked the escalating attacks in real-time, the ad budget was automatically redirected to genuine human customers. The result was immediate: in October, "Add to Cart" conversions exploded from 6 to 17—a 183% increase—while total high-value leads grew by 92%, all while fighting more fraud.

The Result: Attacks Blocked, Conversions Unleashed

Hear From The E-Commerce Brand

We were getting clicks, but no sales. It felt like throwing money into a black hole. ClickSambo showed us we weren't just underperforming; we were under attack. The next month, our 'Add to Cart' conversions nearly tripled. We weren't just fighting bots, we were fighting an organized botnet, and ClickSambo won.
Metin T.
Metin T. Company Owner

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