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Configurando o ClickSambo Tracking com o Search Ads 360 (SA360)?

Este guia destina-se a usuários avançados que gerenciam suas contas de mecanismos de pesquisa (como o Google Ads) por meio da plataforma Search Ads 360 (SA360).

É crucial entender que o SA360 atua como uma camada de gerenciamento que controla as configurações de URL e rastreamento para todas as contas vinculadas. Portanto, para integrar o ClickSambo corretamente, todas as modificações do modelo de rastreamento devem ser feitas diretamente na interface do SA360, e não no Google Ads.

A regra de ouro para a integração do SA360

Aviso: nunca adicione ou modifique modelos de rastreamento diretamente em uma conta do Google Ads gerenciada pelo SA360. A plataforma SA360 substituirá automaticamente quaisquer alterações feitas no Google Ads, o que prejudicará o seu rastreamento.

Step 1: Get Your SA360 Tracking Parameters

The parameters used for SA360 are different from our standard Google Ads tracking template.

• Log in to your ClickSambo account.
• Navigate to Account Settings > Connections.
• Find and copy the specific tracking parameters provided for Search Ads 360 integration.

Step 2: Add the Parameters to Your SA360 URL Template

You will need to append ClickSambo's parameters to your existing SA360 URL template.

This is typically done at the Engine Account level for site-wide protection.

Log in to your Search Ads 360 account.

Navigate to the settings for the Engine Account you wish to track.

Locate the "Tracking template" field.

You must carefully append the ClickSambo tracking parameters to the end of the existing SA360 URL template. The exact method of appending (using & or another character) depends on the structure of your existing template.Example: If your template looks like https://www.sa360.com/tracker?id=...{lpurl} you would add the ClickSambo parameter at the end.

Save your changes in the SA360 interface.

Step 3: Verify the Integration

After saving, allow time for SA360 to sync the updated template to your linked ad accounts.

Perform several test clicks on your live ads to ensure that data is appearing correctly in both your SA360 reports and your ClickSambo dashboard.

Confirm that your ads are running correctly and that there are no "landing page not found" errors.

Important Considerations for SA360 Users

Always Use SA360-Specific Parameters: Only use the tracking parameters specifically provided by ClickSambo for SA360. The standard Google Ads template URL will not work correctly.

Consult Your Account Manager: Modifying SA360 templates can be complex and can affect your campaign performance if done incorrectly. If you are part of an agency or a large team, we highly recommend consulting with your SA360 account manager before making changes.

Need Help? If you are unsure how to correctly append our parameters to your existing SA360 template, please contact our support team for guidance.